HL Tech Solutions · About
I build fast, modern websites, online stores and web apps.
Clean builds, strong UX and performance-first decisions.
From WordPress & WooCommerce to custom web apps and practical IT support, everything is built to feel premium, load quickly and stay easy to maintain.
Who I am
I'm Hayden, a developer focused on clarity, speed and long-term maintainability.
I care about the details that make a digital experience feel trustworthy - clean layout, intentional spacing and fast loading behaviour.
I work with trades, service businesses and small teams to build websites, online stores, and web apps that feel premium and convert reliably. Whether it's WordPress, WooCommerce, custom applications or practical IT support, my approach is always the same: make things fast, stable and easy to manage.
Performance-first
Lean builds, strong UX and decisions shaped by Core Web Vitals.
Flexible delivery
Custom themes, Elementor, templates or full web apps - depending on what fits best.
Straightforward partnership
Clear options, predictable timelines and a documented handover.
How I build
A modern, flexible approach that balances performance, scalability and realistic business needs. Everything is built with clean foundations, thoughtful UX and maintainability in mind.
Custom build
Ideal for long-term performance and unique requirements. Clean theme structure, minimal dependencies and future-proof architecture.
Tailwind / custom theme structure
Lean PHP templates
Optimized queries & caching
Page Builders
Fast delivery and easy content editing. I keep layouts clean, reduce plugin bloat and optimize everything so the site remains lightweight.
Clean component structure
Reduced widget/plugin usage
Mobile-first adjustments
Template + tailoring
A cost-effective option without sacrificing quality. A solid base, then refined to match your brand and conversion goals.
Strategic layout adjustments
Performance cleanup
Brand-focused UI refinements
Modern toolkit
A practical, modern toolchain that keeps sites clean, scalable and easy to improve over time.
WordPress + WooCommerce
Custom themes, optimized queries, scalable structures.
Tailwind & modern CSS
Consistent design, fast iteration, minimal CSS payload.
JS / PHP / Node tooling
Clean logic, extendable architecture, modern syntax.
Version control
Git-based workflows for safer, trackable development.
Performance tooling
Lighthouse, WebPageTest, query optimization, asset audits.
Deployment & hosting
Optimised Litespeed, Cloudflare caching, secure configs.
AI-assisted workflow
AI accelerates exploration, ideation and repetitive tasks while enhancing the workflow so I can deliver higher quality, faster.
Faster ideation
Generate variations of layouts and structural ideas.
Content assistance
Draft copy, adjust tone, refine clarity.
Code acceleration
Generate boilerplate, suggest refactors, improve structure.
Image workflows
Compress, enhance, resize or generate placeholders.
Research & exploration
Validate ideas, compare approaches, explore solutions.
Automation
Speed up repetitive tasks across design & development.
Ready to build something solid?
Share your goal, timeline and budget and I'll recommend the best approach with clear trade-offs.
Contact me